I, along with the team at Saatchi and Saatchi made a live action and animation mash up for Westpac Bank’s Fee Free Card.
We shot on location in and electronics and luggage store and with a little bit of animation composting magic the products came to life.
Behind the scenes
Credits
Creative Direction: Ryan Bird
Brand Direction: Tim Yates, Josh Stuart
Design/Animation/Compositing: Ryan Bird
Production: Jane Mill, Stacey Simpkin
Camera: Alex McVinnie, Ryan Bird
Agency: Saatchi and Saatchi, International Rescue